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With each passing year, the impacts of climate change become more apparent. In response, more and more companies pledge to reduce their carbon footprint or set carbon neutral targets.
But realizing these goals is easier said than done. Establishing strategies that tackle greenhouse gas emissions is one thing — tracking their success is another.
With this challenge in mind, Google announced its “Carbon Footprint” for Google Cloud in 2021. This reporting tool enables companies to track carbon emissions of their Google cloud suite in a dashboard.
One way is by identifying location-based emissions that result from your Google Cloud usage, which the company says provides “transparency into emissions associated with your cloud applications.” As an added bonus, users can track these emissions over time citing different sorting mechanisms by project, location, or product, for example.
According to Google, searches for “how to reduce my carbon footprint” have increased by 460% in the past ten years, and yet only 36% of IT executives say their firms have mechanisms in place to track their carbon reduction efforts.
Recently Google has expanded its program further to assist government agencies in gaining access to data to drive their climate initiatives. One key component is the company’s move to make Google Earth Engine widely available.
Once only offered to scientists and NGOs, Google Earth Engine — which uses satellite systems to show accurate, high-resolution insights about global habitats in real-time — will now be offered to public sector agencies.
Artificial intelligence tools will enable the technology to help scientists “aggregate data from different sources, analyze them quickly, and easily visualize their outputs.”
The results of this apply to two tools identified by Google: Climate Insights for Natural Resources and Climate Insights for Infrastructure. The first hopes to help world leaders understand and manage the risks of natural disasters related to climate change; the second provides data to help government entities in prioritizing public works projects based on their impending risk.
And Google has its own plans for tackling its usage: by 2030, the company plans to operate on around-the-clock carbon-free energy at all its campuses, cloud regions, and offices globally.
Image Credit: TIU
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