L’Oréal Hong Kong has been named the Bronze Award winner of the Shops and Retailers Sector at the 2021 Hong Kong Awards for Environmental Excellence (HKAEE), an annual environmental award led by the Environmental Campaign Committee alongside the Environmental Protection Department and major chambers of commerce in Hong Kong.
The Company was commended for its excellent performance on environmental management across “Green Office” and “Green Retail,” which are the Company’s local programs in support of the L’Oréal Group’s global sustainability commitment “L’Oréal for the Future.”
“The award profoundly illustrates how we continue to be the driving force for sustainability and fostering business operation focused on a strong sense of purpose,” said Eva Yu, president and managing director of L’Oréal Hong Kong. “As we celebrate L’Oréal Hong Kong’s 40th anniversary, it is essential that we continue to work towards an increasingly sustainable business model and collaborate with more business partners to help solve the challenges facing the community where we operate.”
Commitment to Sustainability
Launched in 2020, “L’Oréal for the Future” marks a new phase of the Company’s sustainability journey to build on its accomplishments but also to strive to make significant leaps forward.
In Hong Kong, the Company echoes United Nations’ Sustainable Development Goals to implement green initiatives in the office. The L’Oréal Hong Kong office has been using 100% green electricity since 2020, enabling the Company to achieve carbon neutrality as part of the L’Oréal Group’s North Asia Zone. The Company’s annual Sustainability Week plays a key role in promoting environmental awareness among colleagues. Through learning and practices, employees are encouraged to go green with a wide range of sustainability initiatives carried out in the office, such as recycling and waste reduction.
To mitigate the impact on the environment during day-to-day operations, L’Oréal Hong Kong has been taking steps to drive green retail best practices by reducing carbon emissions and plastic usage in its retail stores. Besides all new stores being 100% eco-designed, all plastic fillings, tape and wrappings used in local delivery to stores and direct-to-consumer deliveries have been replaced by non-plastic eco materials or paper. The sustainable philosophy also applies to retail shop design by incorporating removable terrazzo walls and buildable modules for product display.
In 2021, The Company’s citywide cross-brand recycling program allowed customers to recycle used plastic containers with a dozen beauty brands. Last year, the Company partnered with Watsons and recycling social enterprise V Cycle to expand the “Beauty for the Future” program, enabling local beauty consumers to recycle their empty cosmetics and skincare containers at around 170 Watsons stores.
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The Fragrance Foundation recently announced it will honor Nicolas Hieronimus, L’Oréal’s CEO, with its prestigious Hall of Fame Award at the 2023 Fragrance Foundation Awards.
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