Personal care market to grow by 5.4% Y-O-Y from 2022 to 2023: Increasing number of male and female customers opting for personal care products will drive growth

NEW YORK, Jan. 30, 2023 /PRNewswire/ —

Personal care market Insights –

• Vendors: 15+, Including Amway Corp., Beiersdorf AG, CHANEL Ltd., Colgate Palmolive Co., Emami Ltd., Groupe Clarins, Henkel AG and Co. KGaA, Johnson and Johnson, Kanebo Cosmetics Inc., Kao Corp., LOreal SA, Mary Kay Inc., Natura and Co Holding SA, Oriflame Holding AG, Revlon Inc., Shiseido Co. Ltd., Skinfood Co. Ltd., The Estee Lauder Co. Inc., The Procter and Gamble Co., and Unilever PLC among others

• Coverage: Key drivers, major trends, and challenges; customer and vendor landscape; vendor product insights and recent developments; key vendors; and market positioning of vendors

• Segments: Distribution channel (offline and online), product (skincare products, hair care products, color cosmetics, oral care products, and others), and geography (APAC, Europe, North America, Middle East and Africa, and South America).

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In 2017, the personal care market was valued at USD 406.98 billion. From a regional perspective, APAC held the largest market share, valued at USD 157.09 billion. The personal care market size is estimated to grow by USD 169.7 billion from 2022 to 2027 at a CAGR of 6.4% according to Technavio.

Personal care market – Customer landscape
To help companies evaluate and develop growth strategies, the report outlines –

• Key purchase criteria

• Adoption rates

• Adoption lifecycle

• Drivers of price sensitivity

• For highlights on customer landscape analysis, download a sample!

Global personal care market – Vendor insights

The growing competition in the market is compelling vendors to adopt various growth strategies such as promotional activities and spending on advertisements to improve the visibility of their services. Technavio report analyzes the market’s competitive landscape and offers information on several market vendors including –

• Amway Corp: The company offers personal care products such as Glister multi-action toothpaste and Satinique scalp tonic.

• Beiersdorf AG: The company offers personal care products such as Nivea body lotion and Nivea sunscreen.

• CHANEL Ltd: The company offers personal care products such as La Mousse anti-pollution cleansing cream.

Story continues

Global personal care market – Market dynamics

Major Drivers –

• An increasing number of male and female customers opting for personal care products

• Rising demand for personal care products with naturally derived ingredients

• Increasing product launches by conglomerate companies

KEY challenges – 

• High cost of natural and organic personal care products

• Growing preference for DIY personal care products at home

• Stringent regulatory guidelines

Drivers, & Challenges have an impact on market dynamics and can impact businesses. Find some insights from a sample report!

The personal care market report provides critical information and factual data, with a qualitative and quantitative study of the market based on market drivers and limitations as well as future prospects.

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What are the key data covered in this personal care market report?

• CAGR of the market during the forecast period

• Detailed information on factors that will drive the growth of the personal care market between 2023 and 2027

• Precise estimation of the size of the personal care market and its contribution to the parent market

• Accurate predictions about upcoming trends and changes in consumer behavior

• Growth of the personal care market across APAC, Europe, North America, Middle East and Africa, and South America

• A thorough analysis of the market’s competitive landscape and detailed information about vendors

• Comprehensive analysis of factors that will challenge the growth of personal care market vendors

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Table of Contents

1 Executive Summary

2 Market Landscape

3 Market Sizing

4 Historic Market Size

5 Five Forces Analysis

6 Market Segmentation by Distribution Channel

7 Market Segmentation by Product

8 Customer Landscape

9 Geographic Landscape

10 Drivers, Challenges, and Trends

11 Vendor Landscape

12 Vendor Analysis

13 Appendix

About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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SOURCE Technavio